“Let’s put some clothes over our souls.”

POPI philosophy

POPI is exclusively handmade, uses natural fabrics combined with modern, non-traditional materials, and even upcycle industrial materials. In POPI we believe in the uniqueness of each piece! Comparing to modern fashion industries, which are trying to maximize scale of production by utilizing industrial technology, at POPI craft industry is still maintaining skills. POPI is a small local business which is trying to preserve the uniqueness and upmost quality of every piece. With our small production at the moment we stay focused on just a few collections per year. Keep in mind that POPI is a small local producer and no big manufacturers are involved in our creative process.

POPI collections

POPI with its CASUAL collection designs versatile, unique and minimalistic models for women of different age and status. At POPI we make sure all materials are carefully hand-picked and our pattern designs keep the flattering lines of elegant clothing.

Currently POPI, with its Surf Collection, is focused on creating technical water-sports rash guards and under-wetsuit swimsuits for women.

POPI rash guards are used for light coverage in warm to extreme summer temperatures for several water-sports including surfing, water survival training, snorkelling, free-diving, wakeboarding, body surfing, body boarding, windsurfing, kite surfing, or simply for stand-up paddle surfing and swimming. They are used to protect the wearer against rashes caused by abrasion, or by sunburn from extended exposure to the sun. POPI rash guards are exclusively handmade, using carefully picked materials for full body comfort. All rash guards are double layered to prevent transparency.

POPI swimwear is primarily made to offer full body comfort while wearing a wetsuit. Its construction is designed to avoid the rash caused by bulky seems of regular swimwear. Its cut and material make sure everything stays in its place whether used as an addition under your wetsuit or simply on its own.

POPI care

Care for your POPI!

.dry your swimwear in the shade (as the damaging rays of the sun will deteriorate the fabric quicker)

.avoid excessive chlorine (as high degrees of any chemical will result in bleaching of the colour and will destroy the fabric and garment stitching)

.avoid contact with sunscreens, perfume, deodorant, tanning products and excessive perspiration

.do not iron or tumble dry your swimwear

.always hand-wash cold

.allow your swimwear to dry naturally when drying outside, do not hang in direct sunlight

.alternate your swimsuits! Lycra is a memory yarn, therefore your swimwear will need 24 hours to dry and go back to its original shape. This will stop your swimwear from bagging and stretching.

Wear POPI with love!

photo @ kunjparekh